Laravel Scheduling not firing command

I have a simple set up a command for Scheduling that is firing on a cron call

The artisan command works fine yet nothing happens when Scheduling

The Schedule

protected function schedule(Schedule $schedule)
    {
        $schedule->command('prices:pricing')
            ->everyMinute();
    }

The Task

protected $signature = 'prices:pricing';

    /**
     * The console command description.
     *
     * @var string
     */
    protected $description = 'Gets Pricing data and stores in DB';

    /**
     * Create a new command instance.
     *
     * @return void
     */
    public function __construct()
    {
        parent::__construct();
    }

    /**
     * Execute the console command.
     *
     * @return mixed
     */
    public function handle()
    {
     Log::debug('An informational message.');
     }
}

The cron

* * * * *  www-data  cd /var/www/api  &&  php artisan schedule:run  >> /dev/null 2>&1

Also I have tried with running

php artisan queue:listen

via Chebli Mohamed